Santa Cruz de Tenerife

12:13:28 PM

I build what builders need to scale their impact.

Product Strategy & Design for founders, business owners, and creators ready to turn ideas into reality.

The short version

The short version

20 years building. 12+ products from zero. $2.5M+ in revenue. Led teams of 25. Seven countries. Two total restarts. 

I'm not a consultant who advises and disappears. I'm the one who turns your complex idea into something that works, ships, and grows.

Today I'm rebuilding from Tenerife, helping business owners solve the product problems that keep them stuck.

What I solve

What I solve

→ You have the idea but no product after 6 months.

→ You have the idea but no product after 6 months.

→ You have the idea but no product after 6 months.

→ Your business grew but your brand looks like 2019.

→ Your business grew but your brand looks like 2019.

→ Your business grew but your brand looks like 2019.

→ You have 47 properties that look like 47 different brands.

→ You have 47 properties that look like 47 different brands.

→ You have 47 properties that look like 47 different brands.

→ Your landing doesn't convert but you're spending on ads.

→ Your landing doesn't convert but you're spending on ads.

→ Your landing doesn't convert but you're spending on ads.

→ You need design and dev constantly but can't hire a full team.

→ You need design and dev constantly but can't hire a full team.

→ You need design and dev constantly but can't hire a full team.

If any of this sounds familiar, we should talk.

If any of this sounds familiar, we should talk.

If any of this sounds familiar, we should talk.

How I do it

How I do it

I don't sell packages on a website. Every business is different.

I don't sell packages on a website. Every business is different.

I don't sell packages on a website. Every business is different.

1. You tell me what you're building (or trying to build).

1. You tell me what you're building (or trying to build).

1. You tell me what you're building (or trying to build).

2. I tell you honestly if I can help and how.

2. I tell you honestly if I can help and how.

2. I tell you honestly if I can help and how.

3. If it's a fit, we move fast.

3. If it's a fit, we move fast.

3. If it's a fit, we move fast.

No decks. No fluff. Just clarity and execution.

No decks. No fluff. Just clarity and execution.

No decks. No fluff. Just clarity and execution.

Let's Chat →

J. Alberto

CTO at Hippo Build

"Transformed our product through strong vision and execution. Directly contributed to raising $1M and delivering a highly praised UX."

J. Alberto

CTO at Hippo Build

"Transformed our product through strong vision and execution. Directly contributed to raising $1M and delivering a highly praised UX."

J. Alberto

CTO at Hippo Build

"Transformed our product through strong vision and execution. Directly contributed to raising $1M and delivering a highly praised UX."

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